marketing – David Huml

Fundamental knowledge on how to maintain, improve, and measure your Eloqua Database

May 16, 2022 November 6, 2022 / EN / data, eloqua, marketing / By David Huml

This article was initially published on LeadFabric’s blog. Disclaimer: While this blog discusses how to enhance your database using different data tools in Eloqua specifically, much of the information here is applicable to other databases, marketing automation platforms, and CRM systems beyond Eloqua as well. The four Cs of data hygiene and management Working with several …

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Absolvoval jsem web bootcamp

October 24, 2021 November 6, 2022 / CZ / coding, marketing, web / By David Huml

Tohle bude asi spíše kratší povídání, spíše takové menší poděkování a tip pro případné zájemce. Před nějakým časem jsem zde psal příspěvek o Unity, plán je stále v provozu. Ale uvědomil jsem si, že mám vlastně slušné nedostatky i v „běžném“ kódování. V tom, které využívám více méně denně v práci v Marketingu. Mluvím hlavně o základním front endu …

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Eloqua 21C release updates (with a sneak peek into the November release!)

August 15, 2021 November 6, 2022 / EN / eloqua, marketing / By David Huml

Hello Eloqua users, The 21C Release is coming up soon, so here’s a breakdown of all the changes this will bring to your instances. But first, when will the new version be released? This, as always, depends on the POD (server) that your instance is using. POD1 – Friday 13th August, 2021 POD2 – Friday …

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Eloqua 21B release update (feat. improved forms)

May 4, 2021 November 6, 2022 / EN / eloqua, marketing / By David Huml

Hey Eloqua users, brace yourselves! It’s that time of the year again when we get presents. Not from Santa, but from Oracle. When will the new version be released? As always this depends on the POD your instance is running on. You can identify your POD (server) just by checking your URL when you are …

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Another 5 MA features: Eloqua vs. Pardot

April 24, 2021 November 6, 2022 / EN / eloqua, marketing, pardot / By David Huml

Not that long ago I wrote an article comparing two big automation platforms: Oracle Eloqua vs. Adobe Marketo Engage. I was inspired by the scenario of switching from one platform to another. At first, you might miss a few beloved features close to your heart. But sooner or later, you end up finding another set …

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Learning marketing automation on a budget: A breakdown of courses and certification programs

March 15, 2021 November 6, 2022 / EN / drift, eloqua, marketing, marketo / By David Huml

The field of Digital Marketing grows every day. It demands the constant development of its practitioners, challenging them to continually improve their tricks and techniques. They might ask themselves, “How can I boost my career? What new opportunities are there for me to pursue? How do I improve or acquire the right skills?” Most of …

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Current State of Eloqua’s Salesforce.com Integration App

December 14, 2020 October 27, 2021 / EN / crm, eloqua, marketing / By David Huml

This article was initially published on LeadFabric’s blog. This text is going to express both praise and frustration about the current state of Eloqua’s SFDC.com integration app. Quick facts Traditional Eloqua’s native integration is something we were allowed to play with many winters ago. After almost ten years since introducing Eloqua 10, the new cloud …

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Want to archive emails in Eloqua? November 2020 release is coming

November 4, 2020 October 27, 2021 / EN / eloqua, marketing / By David Huml

Are you using Eloqua? If answer is yes, you should always tune to see what’s new. And Oracle is about to release a new update (20D) within the next few days. New changes could likely make your working life much easier. What kind of content is part of the release? While this upcoming release is …

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What’s new in Eloqua’s August 2020 Release?

August 24, 2020 October 27, 2021 / EN / eloqua, marketing / By David Huml

Oracle Eloqua is releasing some new features! Here’s a summary of everything you can expect and when: What’s new? The current update is rather minor — nothing groundbreaking, but there are definitely some ‘quality of life’ enhancements. Email and Landing Page EditorsWe can expect a lot more features in terms of “blocks”. While content will …

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Starting with Eloqua’s Salesforce.com Integration App?

August 17, 2020 October 27, 2021 / EN / crm, eloqua, marketing / By David Huml

I remember like it was yesterday – 7 years ago my former colleague Adrian showed me for the first time “advanced” settings in Eloqua platform. I have never seen anything as advanced as this that time. I discovered, for me that time a brand new vocabulary like auto synchs, API external calls and internal events. …

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